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WHY CUSTOM

Built for you. Not assembled from a template.

Bands and small businesses can publish a Wix site in a weekend. Promoters, customers, and Google can tell. A custom TheMasterPage site is designed around your brand, built to convert, and yours to keep.

Start a projectSee our work

A builder site is easy to launch. Hard to own.

Template libraries make every contractor, salon, and tribute act look related.

Widgets pile up. Pages get slow. Forms and booking flows feel generic.

You rent the platform. Move later and you start over.

“SEO included” on a builder is maintenance, not a growth program.

When you need tour dates + EPK, industry proof, or a real web app, the builder becomes the constraint.

Who this is for

Bands, tribute acts, solo artists

Linktree / Wix / Facebook is not promoter-ready. Need dates, EPK, music, booking.

Local businesses and practices

Need trust, proof, and a clear next step — not a theme every competitor already used.

Hobby project or a one-night event? A builder is fine. If the site has to win work, go custom.

Side by side

Website buildersTheMasterPage
Pick a template, swap colors and photos.We start with your positioning, voice, and how you win work.
Shared themes. Easy to spot.Custom design. Unmistakably you.
Pages and widgets.Book gigs, capture inquiries, prove expertise.
Tied to the builder.You own the site and the code.
Their editor, their limits.WordPress child theme, trained handover, or we update it.
Hits a wall (apps, merch, custom tools).Path to WordPress, Shopify merch, or Laravel apps.
Checklist features labeled “SEO.”Foundations on every build. Real Local & National SEO if you want growth.
Help center.U.S.-based partner since 2008. Hosting and support available.
Low entry, monthly platform fees, upgrade walls.Clear project pricing. Hosting you can understand.

What we build that a template cannot

✓ Brand, design, and code shaped as one
✓ Information architecture for how your market buys (or how promoters book)
✓ Mobile-first, fast, Core Web Vitals-aware
✓ SEO foundations (not a ranking promise)
✓ Custom forms you control — no required third-party form SaaS
✓ Tour dates, EPK, streaming embeds, merch paths (bands)
✓ Trust, proof, and a single clear CTA (businesses)
✓ Handover + training
✓ Managed hosting options
✓ Room to grow into an application later

Start where you are

Band Websites

One-page smooth scroll or a WordPress child theme. Built to book the next gig.

From $299
Learn more →
Industry Business Websites

Custom site shaped to your industry — trust, proof, clear next steps.

From $3,500
Learn more →

Need a custom tool or platform? Web Applications from $8,500. Learn more →

Real work. Not a theme demo.

Already on Wix or Squarespace?

We rebuild. Keep your domain. Redirect the old URLs. Recreate what works, replace what does not. You do not need to stay on a platform because that is where the site started.

Tell us what you have now →

Common questions

Isn’t a builder cheaper?
The subscription looks cheap. You pay every month, hit upgrade walls, and rebuild if you leave. A custom project has a clear price. Band sites start at $299. Industry business sites start at $3,500. Hosting is optional and listed in dollars, not surprise add-ons.
Can we still update the site ourselves?
Yes. WordPress child themes include training. One-page sites we can update quickly, or we add a lightweight CMS. You are not stuck waiting on a ticket queue for a text change.
Will we lose our domain or our Google listing?
No. The domain stays yours. We point it at the new site and set up redirects so existing links keep working. Google Business Profile is separate and stays in your account.
How long does a custom site take?
Simple sites: 1–4 weeks. Custom business sites: typically 3–5 weeks. Applications: 6–12 weeks, depending on scope and content readiness.
We already have a Wix site. Do we start from zero?
No. We use what you already have — copy, photos, domain, and anything that converts — then rebuild it properly.
Start a project

Tell us what you have now — Wix, Squarespace, Linktree, or nothing. We’ll reply within 24 hours.